Shopkeeper in the context of "Petite bourgeoisie"

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⭐ Core Definition: Shopkeeper

A shopkeeper is a retail merchant or tradesman; one who owns or operates a small store or shop. Generally, shop employees are not shopkeepers, but are often incorrectly referred to as such. At larger companies, a shopkeeper is usually referred to as a manager, since the owner is not able to manage the business being a single shopkeeper, so this term could apply to larger firms (in particular, multiple shops) generally and be a separate duty.

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👉 Shopkeeper in the context of Petite bourgeoisie

Petite bourgeoisie (French pronunciation: [pətit(ə) buʁʒwazi], lit.'small bourgeoisie'; also anglicised as petty bourgeoisie) is a social class composed of small business owners, shopkeepers, small-scale merchants, semi-autonomous peasants, and artisans. They are named as such because their politico-economic ideological stance in times of stability is reflective of the proper haute bourgeoisie (high bourgeoisie or upper class). In ordinary times, the petite bourgeoisie seek to identify themselves with the haute bourgeoisie, whose bourgeois morality, conduct and lifestyle they aspire and strive to imitate.

The term, which goes as far back as the Revolutionary period in France, if not earlier, is politico-economic and addresses historical materialism. It originally denoted a sub-stratum of the middle classes in the 18th and early-19th centuries of western Europe. In the mid-19th century, the German economist Karl Marx and other Marxist theorists used the term petite bourgeoisie to academically identify the socio-economic stratum of the bourgeoisie that consists of small shopkeepers and self-employed artisans.

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Shopkeeper in the context of Arora

Arora is a caste originating from northern Sindh and southern Punjab comprising both Hindus and Sikhs. The name is derived from their ancestral place of Aror, Sindh. In 712, the Arora people are said to have left Aror and started to settle in the cities of Punjab, mainly in South Punjab. However, according to W. H. McLeod, many Aroras originally came from the Pothohar area in North Punjab.

Their traditional occupations were shopkeeping, petty-business and moneylending in late pre-colonial and colonial times and even as of 2009 many were prominent shopkeepers in Punjab.

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