Anglicisation or anglicization is a form of cultural assimilation whereby something non-English becomes assimilated into or influenced by the culture of England. It can be sociocultural, in which a non-English place adopts the English language or culture; institutional, in which institutions are influenced by those of England or the United Kingdom; or linguistic, in which a non-English term or name is altered due to the cultural influence of the English language. It can also refer to the influence of English soft power, which includes media, cuisine, popular culture, technology, business practices, laws and political systems.
Anglicisation first occurred in the British Isles, when Celts under the sovereignty of the king of England underwent a process of anglicisation. The Celtic language decline in England was mostly complete by 1000 AD, but continued in Cornwall and other regions until the 18th century. In Scotland, the decline of Scottish Gaelic began during the reign of Malcolm III of Scotland to the point where by the mid-14th century the Scots language was the dominant national language among the Scottish people. In Wales, however, the Welsh language has continued to be spoken by a large part of the country's population due to language revival measures aimed at countering historical anglicisation measures such as the Welsh not.
