The Progressive Era (1890sā1920s) was a period in the United States characterized by multiple social and political reform efforts. Reformers during this era, known as Progressives, sought to address issues they associated with rapid industrialization, urbanization, immigration, and political corruption, as well as the loss of competition in the market due to trusts and monopolies, and the great concentration of wealth among a very few individuals. Reformers expressed concern about slums, poverty, and labor conditions. Multiple overlapping movements pursued social, political, and economic reforms by advocating changes in governance, scientific methods, and professionalism; regulating business; protecting the natural environment; and seeking to improve urban living and working conditions.
Corrupt and undemocratic political machines and their bosses were a major target of progressive reformers. To revitalize democracy, progressives established direct primary elections, direct election of senators (rather than by state legislatures), initiatives and referendums, and women's suffrage which was promoted to advance democracy and bring the presumed moral influence of women into politics. For many progressives, prohibition of alcoholic beverages was key to eliminating corruption in politics as well as improving social conditions.