Map symbol in the context of "Jacques Bertin"

A cartogram (also called a value-area map or an anamorphic map, the latter common among German speakers) is a thematic map of a set of features (countries, provinces, etc.), in which their geographic size is altered to be directly proportional to a selected variable, such as travel time, population, or gross national income. Geographic space itself is thus warped, sometimes extremely, in order to visualize the distribution of the variable. It is one of the most abstract types of map; in fact, some forms may more properly be called diagrams. They are primarily used to display emphasis and for analysis as nomographs.

Cartograms leverage the fact that size is the most intuitive visual variable for representing a total amount. In this, it is a strategy that is similar to proportional symbol maps, which scale point features, and many flow maps, which scale the weight of linear features. However, these two techniques only scale the map symbol, not space itself; a map that stretches the length of linear features is considered a linear cartogram (although additional flow map techniques may be added). Once constructed, cartograms are often used as a base for other thematic mapping techniques to visualize additional variables, such as choropleth mapping.

A thematic map is a type of map that portrays the geographic pattern of a particular subject matter (theme) in a geographic area. This usually involves the use of map symbols to visualize selected properties of geographic features that are not naturally visible, such as temperature, language, or population. In this, they contrast with general reference maps, which focus on the location (more than the properties) of a diverse set of physical features, such as rivers, roads, and buildings. Alternative names have been suggested for this class, such as special-subject or special-purpose maps, statistical maps, or distribution maps, but these have generally fallen out of common usage. Thematic mapping is closely allied with the field of Geovisualization.

Several types of thematic maps have been invented, starting in the 18th and 19th centuries, as large amounts of statistical data began to be collected and published, such as national censuses. These types, such as choropleth maps, isarithmic maps, and chorochromatic maps, use very different strategies for representing the location and attributes of geographic phenomena, such that each is preferable for different forms of phenomena and different forms of available data. A wide variety of phenomena and data can thus be visualized using thematic maps, including those from the natural world (e.g., climate, soils) and the human world (e.g., demographics, public health)

A proportional symbol map or proportional point symbol map is a type of thematic map that uses map symbols that vary in size to represent a quantitative variable. For example, circles may be used to show the location of cities within the map, with the size of each circle sized proportionally to the population of the city. Typically, the size of each symbol is calculated so that its area is mathematically proportional to the variable, but more indirect methods (e.g., categorizing symbols as "small," "medium," and "large") are also used.

While all dimensions of geometric primitives (i.e., points, lines, and regions) on a map can be resized according to a variable, this term is generally only applied to point symbols, and different design techniques are used for other dimensionalities. A cartogram is a map that distorts region size proportionally, while a flow map represents lines, often using the width of the symbol (a form of size) to represent a quantitative variable. That said, there are gray areas between these three types of proportional map: a Dorling cartogram essentially replaces the polygons of area features with a proportional point symbol (usually a circle), while a linear cartogram is a kind of flow map that distorts the length of linear features proportional to a variable (often travel time).

A flow map is a type of thematic map that uses linear symbols to represent movement between locations. It may thus be considered a hybrid of a map and a flow diagram. The movement being mapped may be that of anything, including people, highway traffic, trade goods, water, ideas, telecommunications data, etc. The wide variety of moving material, and the variety of geographic networks through they move, has led to many different design strategies. Some cartographers have expanded this term to any thematic map of a linear network, while others restrict its use to maps that specifically show movement of some kind.

Many flow maps use line width proportional to the amount of flow, making them similar to other maps that use proportional size, including cartograms (altering region area), and proportional point symbols.

A Chorochromatic map (from Greek χώρα chóra 'region' and χρώμα chróma 'color'), also known as an area-class, qualitative area, or mosaic map, is a type of thematic map that portray regions of categorical or nominal data using variations in color symbols. Chorochromatic maps are typically used to represent discrete fields, also known as categorical coverages. Chorochromatic maps differ from choropleth maps in that chorochromatic maps are mapped according to data-driven boundaries instead of trying to make the data fit within existing, sometimes arbitrary units such as political boundaries.

Typography, as an aspect of cartographic design, is the craft of designing and placing text on a map in support of the map symbols, together representing geographic features and their properties. It is also often called map labeling or lettering, but typography is more in line with the general usage of typography. Throughout the history of maps to the present, their labeling has been dependent on the general techniques and technologies of typography.