Typography in the context of Geometric modeling

A category of fine art, graphic art covers a broad range of visual artistic expression, typically two-dimensional graphics, i.e. produced on a flat surface, today normally paper or a screen on various electronic devices. The term usually refers to the arts that rely more on line, color or tone, especially drawing and the various forms of engraving; it is sometimes understood to refer specifically to drawing and the various printmaking processes, such as line engraving, aquatint, drypoint, etching, mezzotint, monotype, lithography, and screen printing (silk-screen, serigraphy). Graphic art mostly includes calligraphy, photography, painting, typography, computer graphics, and bindery. It also encompasses drawn plans and layouts for interior and architectural designs.

In museum parlance "works on paper" is a common term, covering the various types of traditional fine art graphic art. There is now a large sector of graphic designers working mostly on web design.

Graphic design is a profession, academic discipline and applied art that involves creating visual communications intended to transmit specific messages to social groups, with specific objectives. Graphic design is an interdisciplinary branch of design and of the fine arts. Its practice involves creativity, innovation and lateral thinking using manual or digital tools, where it is usual to use text and graphics to communicate visually.

The role of the graphic designer in the communication process is that of the encoder or interpreter of the message. They work on the interpretation, ordering, and presentation of visual messages. In its nature, design pieces can be philosophical, aesthetic, emotional and political. Usually, graphic design uses the aesthetics of typography and the compositional arrangement of the text, ornamentation, and imagery to convey ideas, feelings, and attitudes beyond what language alone expresses. The design work can be based on a customer's demand, a demand that ends up being established linguistically, either orally or in writing, that is, that graphic design transforms a linguistic message into a graphic manifestation.

The Staatliches Bauhaus (German: [ˈʃtaːtlɪçəs ˈbaʊˌhaʊs] ), commonly known as the Bauhaus (German for 'building house'), was a German art school operational from 1919 to 1933 that combined crafts and the fine arts. The school became famous for its approach to design, which attempted to unify individual artistic vision with the principles of mass production and emphasis on function.

The Bauhaus was founded by architect Walter Gropius in Weimar. It was grounded in the idea of creating a Gesamtkunstwerk ("comprehensive artwork") in which all the arts would eventually be brought together. The Bauhaus style later became one of the most influential currents in modern design, modernist architecture, and architectural education. The Bauhaus movement had a profound influence on subsequent developments in art, architecture, graphic design, interior design, industrial design, and typography. Staff at the Bauhaus included prominent artists such as Paul Klee, Wassily Kandinsky, Gunta Stölzl, and László Moholy-Nagy at various points.

Movable type (US English; moveable type in British English) is the system and technology of printing and typography that uses movable components to reproduce the elements of a document (usually individual alphanumeric characters or punctuation marks) usually on the medium of paper.

Graphics (from Ancient Greek γραφικός (التصميم) 'pertaining to drawing, painting, writing, etc.') are visual images or designs on some surface, such as a wall, canvas, screen, paper, or stone, to inform, illustrate, or entertain. In contemporary usage, it includes a pictorial representation of data, as in design and manufacture, in typesetting and the graphic arts, and in educational and recreational software. Images that are generated by a computer are called computer graphics.

Examples are photographs, drawings, line art, mathematical graphs, line graphs, charts, diagrams, typography, numbers, symbols, geometric designs, maps, engineering drawings, or other images. Graphics often combine text, illustration, and color. Graphic design may consist of the deliberate selection, creation, or arrangement of typography alone, as in a brochure, flyer, poster, web site, or book without any other element. The objective can be clarity or effective communication, association with other cultural elements, or merely the creation of a distinctive style.

In typography, a margin is the area between the main content of a page and the page edges. The margin helps to define where a line of text begins and ends. When a page is justified the text is spread out to be flush with the left and right margins. When two pages of content are combined next to each other (known as a two-page spread), the space between the two pages is known as the gutter. (Any space between columns of text is a gutter.) The top and bottom margins of a page are also called "head" and "foot", respectively. The term "margin" can also be used to describe the edge of internal content, such as the right or left edge of a column of text.

Marks made in the margins are called marginalia.

A glyph (/ɡlɪf/ GLIF) is any kind of purposeful mark. In typography, a glyph is "the specific shape, design, or representation of a character". It is a particular graphical representation, in a particular typeface, of an element of written language. A grapheme, or part of a grapheme (such as a diacritic), or sometimes several graphemes in combination (a composed glyph) can be represented by a glyph.

In writing and typography, a ligature occurs where two or more graphemes or letters are joined to form a single glyph. Examples are the characters ⟨æ⟩ and ⟨œ⟩ used in English and French, in which the letters ⟨a⟩ and ⟨e⟩ are joined for the first ligature and the letters ⟨o⟩ and ⟨e⟩ are joined for the second ligature. For stylistic and legibility reasons, ⟨f⟩ and ⟨i⟩ are often merged to create ⟨fi⟩ (where the tittle on the ⟨i⟩ merges with the hood of the ⟨f⟩); the same is true of ⟨s⟩ and ⟨t⟩ to create ⟨st⟩. The common ampersand, ⟨&⟩, developed from a ligature in which the handwritten Latin letters ⟨e⟩ and ⟨t⟩ (spelling et, Latin for 'and') were combined.

The type–token distinction is the difference between a type of objects (analogous to a class) and the individual tokens of that type (analogous to instances). Since each type may be instantiated by multiple tokens, there are generally more tokens than types of an object.

For example, the sentence "A rose is a rose is a rose" contains three word types: three word tokens of the type a, two word tokens of the type is, and three word tokens of the type rose. The distinction is important in disciplines such as logic, linguistics, metalogic, typography, and computer programming.

Visual communication is the use of visual elements to convey ideas and information which include (but are not limited to) signs, typography, drawing, graphic design, illustration, industrial design, advertising, animation, and electronic resources.

This style of communication relies on the way one's brain perceives outside images. These images come together within the human brain making it as if the brain is what is actually viewing the particular image. Visual communication has been proven to be unique when compared to other verbal or written languages because of its more abstract structure. It stands out for its uniqueness, as the interpretation of signs varies on the viewer's field of experience. The brain then tries to find meaning from the interpretation. The interpretation of imagery is often compared to the set alphabets and words used in oral or written languages. Another point of difference found by scholars is that, though written or verbal languages are taught, sight does not have to be learned and therefore people of sight may lack awareness of visual communication and its influence in their everyday life. Many of the visual elements listed above are forms of visual communication that humans have been using since prehistoric times. Within modern culture, there are several types of characteristics when it comes to visual elements, they consist of objects, models, graphs, diagrams, maps, and photographs. Outside the different types of characteristics and elements, there are seven components of visual communication: color, shape, tones, texture, figure-ground, balance, and hierarchy.

Vector graphics are a form of computer graphics in which visual images are created directly from geometric shapes defined on a Cartesian plane, such as points, lines, curves and polygons. The associated mechanisms may include vector display and printing hardware, vector data models and file formats, as well as the software based on these data models (especially graphic design software, computer-aided design, and geographic information systems). Vector graphics are an alternative to raster or bitmap graphics, with each having advantages and disadvantages in specific situations.

While vector hardware has largely disappeared in favor of raster-based monitors and printers, vector data and software continue to be widely used, especially when a high degree of geometric precision is required, and when complex information can be decomposed into simple geometric primitives. Thus, it is the preferred model for domains such as engineering, architecture, surveying, 3D rendering, and typography, but is entirely inappropriate for applications such as photography and remote sensing, where raster is more effective and efficient. Some application domains, such as geographic information systems (GIS) and graphic design, use both vector and raster graphics at times, depending on purpose.

In typography, emphasis is the strengthening of words in a text with a font in a different style from the rest of the text, to highlight them. It is the equivalent of prosody stress in speech.

In typography, italic type is a cursive font based on a stylised form of calligraphic handwriting. Along with blackletter and roman type, it served as one of the major typefaces in the history of Western typography.

Owing to the influence from calligraphy, italics normally slant slightly to the right, like so. Different glyph shapes from roman type are usually used – another influence from calligraphy – and upper-case letters may have swashes, flourishes inspired by ornate calligraphy.

In publishing, a note is a brief text in which the author comments on the subject and themes of the book and names supporting citations. In the editorial production of books and documents, typographically, a note is usually several lines of text at the bottom of the page, at the end of a chapter, at the end of a volume, or a house-style typographic usage throughout the text. Notes are usually identified with superscript numbers or a symbol.

Footnotes are informational notes located at the foot of the thematically relevant page, whilst endnotes are informational notes published at the end of a chapter, the end of a volume, or the conclusion of a multi-volume book. Unlike footnotes, which require manipulating the page design (text-block and page layouts) to accommodate the additional text, endnotes are advantageous to editorial production because the textual inclusion does not alter the design of the publication. However, graphic designers of contemporary editions of the Bible often place the notes in a narrow column in the page centre, between two columns of biblical text.

A character is a semiotic sign, symbol, grapheme, or glyph – typically a letter, a numerical digit, an ideogram, a hieroglyph, a punctuation mark or another typographic mark.

In graphemics and typography, the term allograph is used of a glyph that is a design variant of a letter or other grapheme, such as a letter, a number, an ideograph, a punctuation mark or other typographic symbol.

In typography, the point is the smallest unit of measure. It is used for measuring font size, leading, and other items on a printed page. The size of the point has varied throughout printing's history. Since the 18th century, the size of a point has been between 0.18 and 0.4 millimeters. Following the advent of desktop publishing in the 1980s and 1990s, digital printing has largely supplanted the letterpress printing and has established the desktop publishing (DTP) point as the de facto standard. The DTP point is defined as 1⁄72 of an inch (or exactly 0.3527 mm) and, as with earlier American point sizes, is considered to be 1⁄12 of a pica.

In metal type, the point size of a font describes the height of the metal body on which that font's characters were cast. In digital type, letters of a computer font are designed around an imaginary space called an em square. When a point size of a font is specified, the font is scaled so that its em square has a side length of that particular length in points. Although the letters of a font usually fit within the font's em square, there is not necessarily any size relationship between the two, so the point size does not necessarily correspond to any measurement of the size of the letters on the printed page.

In typography, line length is the width of a block of typeset text, usually measured in units of length like inches or points or in characters per line (in which case it is a measure). A block of text or paragraph has a maximum line length that fits a determined design. If the lines are too short then the text becomes disjointed; if they are too long, the content loses rhythm as the reader searches for the start of each line.

Line length is determined by typographic parameters based on a formal grid and template with several goals in mind: balance and function for fit and readability with a sensitivity to aesthetic style in typography. Typographers adjust line length to aid legibility or copy fit. Text can be flush left and ragged right, flush right and ragged left, or justified where all lines are of equal length. In a ragged right setting, line lengths vary to create a ragged right edge. Sometimes this can be visually satisfying. For justified and ragged right settings typographers can adjust line length to avoid unwanted hyphens, rivers of white space, and orphaned words/characters at the end of lines (e.g., "The", "I", "He", "We").