In books and other works, the subtitle is an explanatory title added by the author to the title proper of a work. Another kind of subtitle, often used in the past, is the alternative title, also called alternate title, traditionally denoted and added to the title with the alternative conjunction "or", hence its appellation.
As an example, Mary Shelley gave her most famous novel the title Frankenstein; or, The Modern Prometheus, where or, The Modern Prometheus is the alternative title, by which she references the Greek Titan as a hint of the novel's themes.