Strategic planning in the context of "SWOT analysis"

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⭐ Core Definition: Strategic planning

Strategic planning or corporate planning is an activity undertaken by an organization through which it seeks to define its future direction and makes decisions such as resource allocation aimed at achieving its intended goals. "Strategy" has many definitions, but it generally involves setting major goals, determining actions to achieve these goals, setting a timeline, and mobilizing resources to execute the actions. A strategy describes how the ends (goals) will be achieved by the means (resources) in a given span of time. Often, strategic planning is long term and organizational action steps are established from two to five years in the future. Strategy can be planned ("intended") or can be observed as a pattern of activity ("emergent") as the organization adapts to its environment or competes in the market.

The senior leadership of an organization is generally tasked with determining strategy. It is executed by strategic planners or strategists, who involve many parties and research sources in their analysis of the organization and its relationship to the environment in which it competes.

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Strategic planning in the context of Distribution (business)

Distribution is the process of making a product or service available for the consumer or business user who needs it, and a distributor is a business involved in the distribution stage of the value chain. Distribution can be done directly by the producer or service provider or by using indirect channels with distributors or intermediaries. Distribution (or place) is one of the four elements of the marketing mix: the other three elements being product, pricing, and promotion.

Decisions about distribution need to be taken in line with a company's overall strategic vision and mission. Developing a coherent distribution plan is a central component of strategic planning. At the strategic level, as well as deciding whether to distribute directly or via a distribution network, there are three broad approaches to distribution, namely mass, selective and exclusive distribution. The number and type of intermediaries selected largely depends on the strategic approach. The overall distribution channel should add value to the consumer.

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Strategic planning in the context of Strategy

Strategy (from Greek στρατηγία stratēgia, "troop leadership; office of general, command, generalship") is a general plan to achieve one or more long-term or overall goals under conditions of uncertainty. In the sense of the "art of the general", which included several subsets of skills including military tactics, siegecraft, logistics etc., the term came into use in the 6th century C.E. in Eastern Roman terminology, and was translated into Western vernacular languages only in the 18th century. From then until the 20th century, the word "strategy" came to denote "a comprehensive way to try to pursue political ends, including the threat or actual use of force, in a dialectic of wills" in a military conflict, in which both adversaries interact.

Strategy is important because the resources available to achieve goals are usually limited. Strategy generally involves setting goals and priorities, determining actions to achieve the goals, and mobilizing resources to execute the actions. A strategy describes how the ends (goals) will be achieved by the means (resources). Strategy can be intended or can emerge as a pattern of activity as the organization adapts to its environment or competes. It involves activities such as strategic planning and strategic thinking.

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Strategic planning in the context of Soviet Navy

The Soviet Navy (Russian: Военно-морской флот (ВМФ) СССР, romanizedVoyenno-morskoy flot (VMF) SSSR) was the naval warfare uniform service branch of the Soviet Armed Forces. Often referred to as the Red Fleet, the Soviet Navy made up a large part of the Soviet Union's strategic planning in the event of a conflict with the opposing superpower, the United States, during the Cold War (1945–1991). The Soviet Navy played a large role during the Cold War, either confronting the North Atlantic Treaty Organization in western Europe or power projection to maintain its sphere of influence in eastern Europe.

The Soviet Navy was divided into four major fleets: the Northern, Pacific, Black Sea, and Baltic Fleets, in addition to the Leningrad Naval Base, which was commanded separately. It also had a smaller force, the Caspian Flotilla, which operated in the Caspian Sea and was followed by a larger fleet, the 5th Squadron, in the Mediterranean Sea. The Soviet Navy included Naval Aviation, Naval Infantry, and the Coastal Artillery.

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Strategic planning in the context of Budget

A budget is a calculation plan, usually but not always financial, for a defined period, often one year or a month. A budget may include anticipated sales volumes and revenues, resource quantities including time, costs and expenses, environmental impacts such as greenhouse gas emissions, other impacts, assets, liabilities and cash flows. Companies, governments, families, and other organizations use budgets to express strategic plans of activities in measurable terms.

Preparing a budget allows companies, authorities, private entities or families to establish priorities and evaluate the achievement of their objectives. To achieve these goals it may be necessary to incur a deficit (expenses exceed income) or, on the contrary, it may be possible to save, in which case the budget will present a surplus (income exceed expenses).

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Strategic planning in the context of Ansoff Matrix

The Ansoff matrix is a strategic planning tool that provides a framework to help executives, senior managers, and marketers devise strategies for future business growth. It is named after Russian American Igor Ansoff, an applied mathematician and business manager, who created the concept.

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Strategic planning in the context of Intelligence (information)

Intelligence, or simply "Intel," refers to primary information and data gathered, evaluated, assessed, analyzed, and interpreted by members of the intelligence field to provide insight into the power projection, intentions, and activities of adversarial, neutral, and allied governments, organizations, or individuals. Unlike raw data, intelligence is processed and contextualized through the intelligence cycle to support decision-making in areas such as national defense, diplomacy, law enforcement, and security operations. This information can be sourced from many areas and can take many forms, including reports, intercepted communications, satellite imagery, or human-sourced observations—and is used to anticipate threats, assess risks, and guide strategic planning.

Phases of the intelligence cycle under intelligence cycle management and other phases of intelligence include;

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Strategic planning in the context of Managerialism

Managerialism is an organizational philosophy and practice that emphasizes the application of professional management techniques and business-oriented approaches across various types of organizations, including public sector institutions and non-profit entities. The concept centers on the belief that organizations can be optimized through systematic management processes focused on control, accountability, measurement, strategic planning and the micromanagement of staff.

Managerialists often justify it on the grounds of improving organizational efficiency, and management has become an academic discipline in its own right. Management scholars view management as a skill or unique style to be developed if one is to successfully manage an organisation.

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