Great Malvern is an area of the civil parish of Malvern, in the Malvern Hills district, in the county of Worcestershire, England. It lies at the foot of the Malvern Hills, a designated Area of Outstanding Natural Beauty, on the eastern flanks of the Worcestershire Beacon and North Hill, and is the historic centre of Malvern and includes its town centre.
It is a designated conservation area in recognition of the special architectural and historic interest of the area. The growth of Great Malvern began with the founding of an 11th-century priory. During the 19th century, it became a popular centre for hydrotherapy and swelled to include the bordering settlements of Barnards Green, Malvern Link with Link Top, Malvern Wells (South Malvern), North Malvern, and West Malvern. This urban area, along with the hills they surround and several villages, are collectively referred to as The Malverns.