Nielsen Company in the context of "Nielsen Media Research"

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👉 Nielsen Company in the context of Nielsen Media Research

Nielsen Media Research (NMR) is an American firm that measures media audiences, including television, radio, theatre, films (via the AMC Theatres MAP program), and newspapers. Headquartered in New York City, it is best known for the Nielsen ratings, an audience measurement system of television viewership that has long been the deciding factor in canceling or renewing television shows by television networks. As of August 2024, it is the primary part of Nielsen Holdings.

NMR began as a division of ACNielsen, a marketing research firm founded in 1923. In 1996, NMR was split off into an independent company, and in 1999, it was purchased by the Dutch conglomerate VNU. In 2001, VNU also purchased ACNielsen, bringing both companies under the same corporate umbrella for years. NMR is also a sister company to Nielsen//NetRatings, which measures Internet and digital media audiences. VNU was reorganized and renamed the Nielsen Company in 2007. NMR was separated again from NielsenIQ (the former ACNielsen) in 2021.

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Nielsen Company in the context of Music download

A music download is the digital transfer of music via the Internet into a device capable of decoding and playing it, such as a personal computer, portable media player, MP3 player or smartphone. This term encompasses both legal downloads and downloads of copyrighted material without permission or legal payment. Music downloads are typically encoded with the MP3 audio coding format. or using the modified discrete cosine transform (MDCT) audio data compression, particularly the Advanced Audio Coding (AAC) format used by iTunes.

Since the advent of streaming, downloads as a mode of music distribution has seen a steady decline from its peak in the early 2010s. According to a Nielsen report, downloadable music accounted for 55.9 percent of all music sales in the US in 2012. By the beginning of 2011, Apple's iTunes Store alone made US$1.1 billion of revenue in the first quarter of its fiscal year. According to the RIAA, music downloads peaked at 43% of industry revenue in the US in 2012, and has since fallen to 3% in 2022.

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Nielsen Company in the context of Academic American Encyclopedia

Academic American Encyclopedia is a 21-volume general English-language encyclopedia published in 1980. It was first produced by Arête Publishing, the American subsidiary of the Dutch publishing company VNU (later acquired by Nielsen Media Research in 1999).

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