Netflix, Inc. in the context of "Blockbuster LLC"

Netflix is an American subscription video on-demand over-the-top streaming service. The service primarily distributes original and acquired films and television shows from various genres, and it is available internationally in multiple languages.

Launched in 2007, nearly a decade after Netflix, Inc. began its pioneering DVD-by-mail movie rental service, Netflix is the most-subscribed video on demand streaming media service, with 301.6 million paid memberships in more than 190 countries as of 2025. By 2022, "Netflix Original" productions accounted for half of its library in the United States and the namesake company had ventured into other categories, such as video game publishing of mobile games through its flagship service. As of 2025, Netflix is the 18th most-visited website in the world, with 21.18% of its traffic coming from the United States, followed by the United Kingdom at 6.01%, Canada at 4.94%, and Brazil at 4.24%.

Big Tech, also referred to as the tech giants or tech titans, is a collective term for the largest and most influential technology companies in the world. It commonly denotes the five dominant firms in the U.S. technology industry—Microsoft, Apple, Alphabet (Google), Amazon, and Meta (Facebook)—which are also the largest companies in the world by market capitalization. Other companies sometimes included in the grouping include Nvidia, Tesla, Oracle, and Netflix.

The label draws a parallel to similar classifications in other industries, such as Big Oil, Big Soda, or Big Tobacco. The concept of Big Tech can also extend to the major Chinese technology firms—Baidu, Alibaba, Tencent, and Xiaomi—collectively referred to as BATX.