Mercedes-Benz SL (R232) in the context of "Maybach"

Maybach (German: [ˈmaɪbax] , MY-baakh) is a German luxury car brand partially owned by Mercedes-Benz. The original company was founded in 1909 by Wilhelm Maybach and his son Karl Maybach, originally as a subsidiary of Luftschiffbau Zeppelin GmbH, and it was known as Luftfahrzeug-Motorenbau GmbH until 1999.

In 1960, Maybach was acquired by Daimler-Benz. The name returned as a standalone ultra-luxury car brand in 2002, sharing significant components with Mercedes-Benz cars. In 2013, after slow sales, Maybach ceased to be a standalone brand. In 2015, it became a sub-brand of Mercedes-Benz, which the Mercedes-Benz Group owns. As of 2021, Daimler produces an ultra-luxury edition of the Mercedes-Benz S-Class, the Mercedes-Benz EQS SUV, the Mercedes-Benz GLS-Class, and the Mercedes-Benz SL under the Mercedes-Maybach name.