Linoleum in the context of Lithopone

Linocut, also known as lino print, lino printing or linoleum art, is a printmaking technique, a variant of relief printing in which a sheet of linoleum (sometimes mounted on a wooden block) is used for a relief surface. A design is cut into the linoleum surface with a sharp knife, V-shaped chisel or gouge, with the raised (uncarved) areas representing a reversal (mirror image) of the parts to show printed. The linoleum sheet is inked with a roller (called a brayer), and then impressed onto paper or fabric. The actual printing can be done by hand or with a printing press.

Multi-color linocuts can be made by successively printing with a different block for each color as in a color woodcut, as the artists of the Grosvenor School frequently did. As Pablo Picasso demonstrated, such prints can also be achieved using a single piece of linoleum in what is called the "reductive" print method. Essentially, after each successive color is imprinted onto the paper, the artist then cleans the lino plate and cuts away what will not be imprinted for the subsequently applied color.

A generic trademark, also known as a genericized trademark or proprietary eponym, is a trademark or brand name that, because of its popularity or significance, has become the generic term for, or synonymous with, a general class of products, services, or actions usually against the intentions of the trademark's owner.

A trademark is prone to genericization, or "genericide", when a brand name acquires substantial market dominance or mind share, becoming so widely used for similar products or services that it is no longer associated with the trademark owner, e.g., linoleum, bubble wrap, thermos, and aspirin. A trademark thus popularized is at risk of being challenged or revoked, unless the trademark owner works sufficiently to counter and prevent such broad use.

Linseed oil, also known as flaxseed oil or flax oil (in its edible form), is a colorless to yellowish oil obtained from the dried, ripened seeds of the flax plant (Linum usitatissimum). The oil is obtained by pressing, sometimes followed by solvent extraction.

Owing to its polymer-forming properties, linseed oil is often blended with combinations of other oils, resins, or solvents as an impregnator, drying oil finish, or varnish in wood finishing; as a pigment binder in oil paints; as a plasticizer and hardener in putty; and in the manufacture of linoleum. Linseed oil use has declined since the 1950s with increased availability of synthetic alkyd resins, which function similarly, are petroleum-based, and resist yellowing.

James Williamson, 1st Baron Ashton, DL, JP (31 December 1842 – 27 May 1930) was a British businessman, philanthropist and Liberal Party politician. His family's business in Lancaster produced oilcloth and linoleum, which was exported around the world. After serving as a Member of Parliament for Lancaster, he was elevated to the peerage as Baron Ashton in 1895. Unproven accusations that he had purchased his title, however, haunted him and led to his eventual withdrawal from public life.

Sheet vinyl flooring is vinyl flooring that comes in large, continuous, flexible sheets. A vinyl sheet floor is completely impermeable to water, unlike vinyl floor tile, which comes in stiff tiles, and vinyl planks, which come in interlocking strips. It is sometimes called linoleum after a visually similar product of different (linseed oil) chemical composition.

Vinyl flooring is extensively used because it is water-impervious, fairly durable, adjustably resilient and insulating, easy to install, available with a variety of appearances, and inexpensive. Custom-print vinyl sheet flooring may cost an order of magnitude more, if ordered commercially,