Kick (also known as Kick.com) is an Australian video livestreaming service. It is operated by Kick Streaming Pty Ltd and backed by online casino company Stake.com and streaming personality Trainwreckstv. Kick was founded in 2022 as a competitor to Twitch, with a focus on looser moderation, higher revenue shares for streamers, and the inclusion of online gambling content which has been banned from other platforms. In 2023, Kick made multiple high-profile deals with streamers including Adin Ross and xQc. In Q3 2025, StreamCharts listed Kick.com as the fourth most watched livestreaming platform (among those monitored by the site) behind YouTube, TikTok, and Twitch. Kick is also the sponsor of the Sauber Motorsport racing team in Formula One.
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Kick (service) in the context of Digital media
data storage media (in contrast to analog electronic media) and digital broadcasting. Digital is defined as any data represented by a series of digits, and media refers to methods of broadcasting or communicating this information. Together, digital media refers to mediums of digitized information broadcast through a screen and/or a speaker. This also includes text, audio, video, and graphics are transmitted over the internet for consumption on digital devices.
Digital media platforms, such as YouTube, Kick, and Twitch, accounted for viewership rates of 27.9 billion hours in 2020. A contributing factor to its part in what is commonly referred to as the digital revolution can be attributed to the use of interconnectivity.
Kick (service) in the context of Live streaming
Livestreaming, live-streaming, or live streaming is the streaming of video or audio in real time or near real time. While often referred to simply as streaming, the real-time nature of livestreaming differentiates it from other non-live broadcast forms of streamed media such as video-on-demand, vlogs and video-sharing platforms such as YouTube and TikTok.
Livestreaming services encompass a wide variety of topics, including social media, video games, professional sports, and lifecasting. Platforms such as Facebook Live, Periscope, Kuaishou, Douyu, bilibili, YouTube, and 17 include the streaming of scheduled promotions and celebrity events as well as streaming between users, as in videotelephony. Livestreaming sites such as Twitch and Kick have become popular outlets for watching people play video games, such as in esports, Let's Play-style gaming, or speedrunning. Live coverage of sporting events is a common application.