Film criticism is the analysis and evaluation of films and the film medium. In general, film criticism can be divided into two categories: Academic criticism by film scholars, who study the composition of film theory and publish their findings and essays in books and journals, and general journalistic criticism that appears regularly in press newspapers, magazines and other popular mass-media outlets. Academic film criticism rarely takes the form of a review; instead it is more likely to analyse the film and its place in the history of its genre, the industry and film history as a whole.
Film criticism is also labeled as a type of writing that perceives films as possible achievements and wishes to convey their differences, as well as the films being made in a level of quality that is satisfactory or unsatisfactory. Film criticism is also associated with the journalistic type of criticism, which is grounded in the media's effects being developed, and journalistic criticism resides in standard structures such as newspapers. Journal articles pertaining to films served as representatives for the film critics who desired to increase the amount of communication about movies to a high degree that ascended above content that was normally featured in popular publications. The critics who work in the media are normally commissionaires who affect culture, since the judgments and choices of critics have the effect of influencing what audience members perceive about objects that are supplied to them, and critics are also able to influence how the audience members choose to think about objects that are supplied to them.