Interscope Records in the context of "Black Eyed Peas"


Interscope Records in the context of "Black Eyed Peas"

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⭐ Core Definition: Interscope Records

Interscope Records is an American record label based in Santa Monica, California, owned by Universal Music Group through its Interscope Geffen A&M imprint. Founded in late 1990 by Jimmy Iovine and Ted Field as a $20 million joint venture with Atlantic Records of Warner Music Group and Interscope Communications, it differed from most record labels by letting A&R staff control decisions and allowing artists and producers full creative control. Interscope's first hit records arrived in under a year, and it achieved profitability in 1993. Chair and CEO until May 2014, Iovine was succeeded by John Janick.

In 1992, Interscope acquired the exclusive rights to market and distribute releases from hardcore hip hop label Death Row Records, a decision that ultimately put the label at the center of the mid-1990s gangsta rap controversy. As a result, Time Warner, then the parent of Warner Music Group, severed ties with Interscope by selling its 50 percent stake back to Field and Iovine for $115 million in 1995. In 1996, 50% of the label was acquired for a reported $200 million by MCA Inc., later known as Universal Music Group.

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👉 Interscope Records in the context of Black Eyed Peas

Black Eyed Peas are an American musical group formed in Los Angeles in 1992, composed of rappers will.i.am, apl.de.ap and Taboo. Fergie was a member during the height of their popularity in the 2000s, and left the group in 2018. They have sold an estimated 80 million records, making them one of the best-selling musical acts of all time; they were ranked 12th on Billboard's 2000s Decade-End Artist of the Decade Chart and 7th on the Hot 100 Artists of the Decade.

Originally forming as an alternative hip hop trio, they signed with Interscope Records to release two albums—Behind the Front (1998) and Bridging the Gap (2000)—before rebranding to a more marketable pop-rap act; their third album, Elephunk (2003), yielded the group's mainstream breakthrough. Its lead single, "Where Is the Love?" (featuring Justin Timberlake), peaked atop music charts in 13 countries, including the United Kingdom, where it spent seven weeks at number one and became the country's biggest-selling single of that year. Their fourth album, Monkey Business (2005), was met with continued commercial success; it received triple platinum certification by the Recording Industry Association of America (RIAA) and peaked at number two on the Billboard 200.

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