Inkjet printer in the context of "Freebie marketing"

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⭐ Core Definition: Inkjet printer

Inkjet printing is a type of computer printing that recreates a digital image by propelling very fine droplets of ink onto paper and plastic substrates. Inkjet printers were the most commonly used type of printer in 2008, and range from small inexpensive consumer models to expensive professional machines. By 2019, laser printers outsold inkjet printers by nearly a 2:1 ratio, 9.6% vs 5.1% of all computer peripherals.

The concept of inkjet printing originated in the 20th century, and the technology was first extensively developed in the early 1950s. While working at Canon in Japan, Ichiro Endo suggested the idea for a "bubble jet" printer, while around the same time Jon Vaught at Hewlett-Packard (HP) was developing a similar idea. In the late 1970s, inkjet printers that could reproduce digital images generated by computers were developed, mainly by Epson, HP and Canon. In the worldwide consumer market, four manufacturers account for the majority of inkjet printer sales: Canon, HP, Epson and Brother.

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👉 Inkjet printer in the context of Freebie marketing

The razor and blades business model is a business model in which one item is sold at a low price (or given away) in order to increase sales of a complementary good, such as consumable supplies. It is different from loss leader marketing and product sample marketing, which do not depend on complementary products or services. Common examples of the razor and blades model include inkjet printers whose ink cartridges are significantly marked up in price, coffee machines that use single-use coffee pods, electric toothbrushes, and video game consoles which require additional purchases to obtain accessories and software not included in the original package.

Although the concept and the catchphrase "Give 'em the razor; sell 'em the blades" are widely credited to King Camp Gillette, the inventor of the safety razor, Gillette did not in fact follow this model.

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Inkjet printer in the context of Risograph

Risograph is a brand of digital duplicators manufactured by the Riso Kagaku Corporation. Released in Japan in 1980, it is designed mainly for high-volume photocopying and printing. It is sometimes called a printer-duplicator as newer models can be used as a network printer as well as a stand-alone duplicator. When printing or copying many duplicates (generally more than 100) of the same content, it is typically far less expensive per page than a conventional photocopier, laser printer, or inkjet printer.

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Inkjet printer in the context of Photocopier

A photocopier (also called copier or copy machine, and formerly Xerox machine, the generic trademark) is a machine that makes copies of documents and other visual images onto paper or plastic film quickly and cheaply. Most modern photocopiers use a technology called xerography, a dry process that uses electrostatic charges on a light-sensitive photoreceptor to first attract and then transfer toner particles (a powder) onto paper in the form of an image. The toner is then fused onto the paper using heat, pressure, or a combination of both. Copiers can also use other technologies, such as inkjet, but xerography is standard for office copying.

Commercial xerographic office photocopying gradually replaced copies made by verifax, photostat, carbon paper, mimeograph machines, and other duplicating machines.

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Inkjet printer in the context of Funai

Funai Electric Co., Ltd. (船井電機株式会社, Funai Denki Kabushiki Gaisha) is a Japanese consumer electronics company headquartered in Daitō, Osaka. Currently, it is in liquidation. Apart from producing its own branded electronic products, it was also an OEM providing assembled televisions and video players/recorders to major corporations such as Sharp, Toshiba, Denon, and others. Funai supplies inkjet printer hardware technology to Dell and Lexmark, and produces printers under the Kodak name.

Its United States–based subsidiary Funai Corporation, Inc., based in Torrance, California, markets Funai products in the US, along with Funai-licensed brands including Philips, Magnavox, Emerson Radio, and Sanyo. Funai is the main supplier of electronics to Walmart and Sam's Club stores in the US, with production output in excess of 2 million flat-panel televisions during the summertime per year for Black Friday sale.

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Inkjet printer in the context of Printer ink

An ink cartridge or inkjet cartridge is a component of an inkjet printer that contains ink to be deposited onto paper during printing. It consists of one or more ink reservoirs and can include electronic contacts and a chip to exchange information with the printer.

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