Hiroshi Yamauchi in the context of "History of Nintendo"

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⭐ Core Definition: Hiroshi Yamauchi

Hiroshi Yamauchi (Japanese: 山内 溥; 7 November 1927 – 19 September 2013) was the third president of Nintendo, serving in the role from 25 April 1949 to 24 May 2002, and principal owner of the Seattle Mariners from 1992 until his death. Before joining Nintendo, he had strong familial connections; his great-grandfather, Fusajiro Yamauchi, founded the company, and was its first president, and his grandfather, Sekiryo Kaneda, was its second president. During his tenure, Nintendo was transformed from a Japanese manufacturer of hanafuda into a global conglomerate largely focused on manufacturing video game consoles and publishing video games. On the basis of this success, and his ownership of most of Nintendo's shares, he became considerably wealthy. In 2008, he was Japan's wealthiest person, with an estimated net worth of $7.8 billion. Even in 2013, with this figure having declined to $2.1 billion, he was the 13th richest person in Japan and the 491st richest in the world.

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👉 Hiroshi Yamauchi in the context of History of Nintendo

The history of Nintendo, a Japanese video game company based in Kyoto, starts in 1889 when Fusajiro Yamauchi founded "Yamauchi Nintendo", a producer of hanafuda playing cards. Sekiryo Kaneda was company president from 1929 to 1949. His successor Hiroshi Yamauchi had Nintendo producing toys like the Ultra Hand, and video games, including arcade games, the Color TV-Game series of home game consoles (1977—83), and the Game & Watch series of handheld electronic games (1980—86).

Shigeru Miyamoto designed Donkey Kong (1981) for arcades: Nintendo's first international hit game, and origin of the company's mascot, Mario. After the American video game crash of 1983, Nintendo filled a market gap there by releasing their Japanese Famicom home console (1983) as the Nintendo Entertainment System (NES) in 1985. Miyamoto and Takashi Tezuka's innovative Famicom/NES titles, Super Mario Bros. and The Legend of Zelda, greatly influenced gaming. The Game Boy handheld console (1989) and the Super Nintendo Entertainment System home console (1990) were successful, yet Nintendo had an intense business rivalry with Sega's consoles. The Virtual Boy (1995), a portable console with stereoscopic 3D graphics, was a critical and financial failure. With the Nintendo 64 (1996), Nintendo began making games with fully-3D computer graphics. The Pokémon media franchise, partially owned by Nintendo, has been a worldwide hit since 1996.

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Hiroshi Yamauchi in the context of Donkey Kong (arcade game)

Donkey Kong is a 1981 platform game developed and published by Nintendo for arcades. As Mario (occasionally referred to as "Jumpman" at the time), the player runs and jumps on platforms and climbs ladders to ascend a construction site in New York City and rescue Pauline (occasionally referred to as "The Lady" at the time) from the giant gorilla Donkey Kong. It is the first game in the Donkey Kong series and Mario's first appearance in a video game.

Donkey Kong was created to salvage unsold arcade cabinets following the failure of Nintendo's Radar Scope (1980), and was designed for Nintendo of America's audience. Hiroshi Yamauchi, Nintendo's president at the time, assigned the project to first-time video game designer Shigeru Miyamoto. Drawing inspiration from "Beauty and the Beast" and American media such as Popeye and King Kong, Miyamoto developed the characters and scenario and designed the game alongside chief engineer Gunpei Yokoi. Donkey Kong was the most complex arcade game released at that point, using graphics for characterization, including cutscenes to illustrate a plot, and integrating multiple unique stages into the gameplay. The game pioneered the platform genre before the term existed, is the first to feature jumping, and is one of the first video games with a damsel in distress narrative, after Sheriff. It had a limited release in Japan on July 9, 1981, before receiving a wide release in the region some weeks later.

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Hiroshi Yamauchi in the context of Nintendo Entertainment System

The Nintendo Entertainment System (NES) is an 8-bit home video game console developed and marketed by Nintendo. It was released in Japan on July 15, 1983, as the Family Computer (Famicom), and released as the redesigned NES in test markets in the United States on October 18, 1985, followed by a nationwide launch on September 27, 1986. The NES was distributed in Europe, Australia, and parts of Asia throughout the 1980s under various names. As a third-generation console, it mainly competed with Sega's Master System.

Nintendo president Hiroshi Yamauchi called for a simple, cheap console that could run arcade games on cartridges. The Famicom was designed by Masayuki Uemura, with its controller design reused from Nintendo's portable Game & Watch hardware. The western NES model was designed by Lance Barr and Don James to resemble a video cassette recorder. To aid the console's acceptance in stores, Nintendo released add-ons such as the Zapper, a light gun for shooting games, and R.O.B., a toy robot.

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Hiroshi Yamauchi in the context of Shigeru Miyamoto

Shigeru Miyamoto (Japanese: 宮本 茂, Hepburn: Miyamoto Shigeru; born November 16, 1952) is a Japanese video game designer, producer and game director at Nintendo, where he has served as one of its representative directors as an executive since 2002. Widely regarded as one of the most accomplished and influential designers in video games, he is the creator of some of the most acclaimed and best-selling game franchises of all time, including Mario, The Legend of Zelda, Donkey Kong, Star Fox and Pikmin. More than 1 billion copies of games featuring franchises created by Miyamoto have been sold.

Born in Sonobe, Kyoto, Miyamoto graduated from Kanazawa Municipal College of Industrial Arts. He originally sought a career as a manga artist, until developing an interest in video games. With the help of his father, he joined Nintendo in 1977 after impressing the president, Hiroshi Yamauchi, with his toys. He helped create art for the arcade game Sheriff, and was later tasked with designing a new arcade game, leading to the 1981 game Donkey Kong.

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Hiroshi Yamauchi in the context of Satoru Okada

Satoru Okada (岡田 智 Okada Satoru, born January 10, 1947) is the former general manager of Nintendo Research & Engineering, the division designing and developing Nintendo handheld game consoles. He is best known for creating the original Game Boy and its successors. He was also assistant producer and director of and contributor to several Nintendo games, notably Metroid, released for the Nintendo Entertainment System in 1986.

Okada entered Nintendo in 1969 and went on to work as an engineer at Nintendo Research & Development 1 with Gunpei Yokoi, who developed the hugely successful Game & Watch and Game Boy handheld game consoles. In 1996, Yokoi left Nintendo which caused R&D1 to split, its engineers creating a portable hardware division of which Okada became the general manager. His team lacked Yokoi but nevertheless developed hugely successful handheld consoles: the Game Boy Color, Game Boy Advance, Game Boy Advance SP and Nintendo DS. Okada initially opposed the Nintendo DS' dual-screen design but was overruled by Hiroshi Yamauchi.

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Hiroshi Yamauchi in the context of Radar Scope

Radar Scope is a 1980 shoot 'em up video game developed and published by Nintendo for arcades. The player controls the Sonic Spaceport starship, which must wipe out formations of an enemy race known as the Gamma Raiders before they destroy the player's space station. The gameplay is similar to Space Invaders and Galaxian, albeit viewed from a three-dimensional perspective.

Radar Scope was a commercial failure, and created a financial crisis for the subsidiary Nintendo of America. Its president, Minoru Arakawa, pleaded for his father-in-law, Nintendo president Hiroshi Yamauchi, to send him a new game that could convert and salvage thousands of unsold Radar Scope machines, leading to the creation of Donkey Kong. Radar Scope is one of the first video game projects for artist Shigeru Miyamoto and composer Hirokazu Tanaka.

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