Emic (/ˈiːmɪk/) and etic (/ˈɛtɪk/) refer to two kinds of field research done in anthropology, folkloristics, linguistics, and the social and behavioral sciences, and viewpoints obtained from them.
The emic approach is an insider's perspective, which looks at the beliefs, values, and practices of a particular culture from the perspective of the people who live within it. This approach aims to understand the cultural meaning and significance of a particular behavior or practice, as it is understood by the people who engage in it.
