In comics studies, sequential art is a term proposed by comics artist Will Eisner to describe art forms that use images deployed in a specific order for the purpose of graphic storytelling (i.e., narration of graphic stories) or conveying information. The best-known example of sequential art is comics.
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Comics studies in the context of Will Eisner
William Erwin Eisner (/ˈaɪznər/ EYEZ-nər; March 6, 1917 – January 3, 2005) was an American cartoonist, writer, and entrepreneur. He was one of the earliest cartoonists to work in the American comic book industry, and his series The Spirit (1940–1952) was noted for its experiments in content and form. In 1978, he popularized the term "graphic novel" with the publication of his book A Contract with God. He was an early contributor to formal comics studies with his book Comics and Sequential Art (1985). The Eisner Award was named in his honor and is given to recognize achievements each year in the comics medium; he was one of the three inaugural inductees to the Will Eisner Comic Book Hall of Fame.