Black Star (rap duo) in the context of "Yasiin Bey"

Alternative hip-hop (also known as alternative rap or backpack rap) is a subgenre of hip-hop defined by artists who reject the genre's traditional stereotypes, particularly those popularized by old-school hip-hop and gangsta rap. Originally emerging in the mid-to-late 1980s, the style was spearheaded by the Native Tongues collective in the East Coast which included acts like the Jungle Brothers, De La Soul, A Tribe Called Quest, X Clan, Brand Nubian, Pete Rock & CL Smooth, Monie Love, Queen Latifah and later Busta Rhymes and Mos Def. These artists emphasized positive-minded, good-natured Afrocentric lyrics, while pioneering and popularizing the use of eclectic sampling and jazz-influenced beats in hip-hop, drawing influences from political, progressive and conscious hip-hop artists such as Grandmaster Flash and Public Enemy.

During the 1990s, the alternative hip-hop movement expanded with West Coast artists such as the Pharcyde, Digital Underground, Souls of Mischief, Del the Funky Homosapien, Jurassic 5, Styles of Beyond and Freestyle Fellowship as well as certain Southern acts which included Arrested Development, Goodie Mob, and Outkast. The commercial and cultural momentum of the movement was impeded by the rise and popularity of West Coast gangsta rap, though experienced a degree of mainstream recognition through the success of the Fugees, De La Soul, A Tribe Called Quest, Outkast and Arrested Development. The Native Tongues movement inspired later alt rap artists such as the Roots, Lupe Fiasco, Digable Planets, Common, Little Brother, Black Eyed Peas, Dead Prez, Camp Lo, Jean Grae, Nappy Roots, Black Star, J Dilla, Lauryn Hill, MF Doom, Pharrell Williams, and Kanye West.

The Native Tongues was a collective of late 1980s and early 1990s hip-hop artists known for their positive-minded, good-natured Afrocentric lyrics, and for pioneering the use of eclectic sampling and jazz-influenced beats. Its principal members were the Jungle Brothers, De La Soul, A Tribe Called Quest, Black Sheep, Monie Love, Queen Latifah, and Chi-Ali. The collective was also closely tied to the Universal Zulu Nation.

The Native Tongues movement inspired later alternative hip-hop artists such as Outkast, the Roots, Lupe Fiasco, Little Brother, Black Eyed Peas, Dead Prez, Camp Lo, Jean Grae, Nappy Roots, Digable Planets, Common, Black Star, J Dilla, Lauryn Hill, MF Doom and Pharrell Williams. Rolling Stone cites the track "Doin' Our Own Dang" as "the definitive Native Tongues posse cut".