Big Tech in the context of Microsoft Corporation


Big Tech in the context of Microsoft Corporation

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⭐ Core Definition: Big Tech

Big Tech, also referred to as the tech giants or tech titans, is a collective term for the largest and most influential technology companies in the world. It commonly denotes the five dominant firms in the U.S. technology industry—Microsoft, Apple, Alphabet (Google), Amazon, and Meta (Facebook)—which are also the largest companies in the world by market capitalization. Other companies sometimes included in the grouping include Nvidia, Tesla, Oracle, and Netflix.

The label draws a parallel to similar classifications in other industries, such as Big Oil, Big Soda, or Big Tobacco. The concept of Big Tech can also extend to the major Chinese technology firms—Baidu, Alibaba, Tencent, and Xiaomi—collectively referred to as BATX.

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👉 Big Tech in the context of Microsoft Corporation

Microsoft Corporation is an American multinational technology conglomerate headquartered in Redmond, Washington. Founded in 1975, the company became influential in the rise of personal computers through software like Windows, and has since expanded to Internet services, cloud computing, artificial intelligence, video gaming, and other fields. Often described as a Big Tech company, Microsoft is the largest software company by revenue, one of the most valuable public companies, and one of the most valuable brands globally.

Founded by Bill Gates and Paul Allen to market BASIC interpreters for the Altair 8800, Microsoft rose to dominate the personal computer operating system market with MS-DOS in the mid-1980s, followed by Windows. During the 41 years from 1980 to 2021 Microsoft released 9 versions of MS-DOS with a median frequency of 2 years, and 13 versions of Windows with a median frequency of 3 years. The company's 1986 initial public offering (IPO) and subsequent rise in its share price created three billionaires and an estimated 12,000 millionaires among Microsoft employees. Since the 1990s, it has increasingly diversified from the operating system market. Steve Ballmer replaced Gates as CEO in 2000. He oversaw the then-largest of Microsoft's corporate acquisitions in Skype Technologies in 2011, an increased focus on hardware that led to its first in-house PC line, the Surface, in 2012, and the formation of Microsoft Mobile through Nokia. Since Satya Nadella took over as CEO in 2014, the company has changed focus towards cloud computing, as well as its acquisition of LinkedIn for $26.2 billion in 2016. Under Nadella's direction, the company has expanded its video gaming business to support the Xbox brand, establishing the Microsoft Gaming division in 2022 and the acquisition of Activision Blizzard for $68.7 billion in 2023.

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Big Tech in the context of Google

Google LLC (/ˈɡ.ɡəl/ , GOO-gəl) is an American multinational technology corporation focused on information technology, online advertising, search engine technology, email, cloud computing, software, quantum computing, e-commerce, consumer electronics, and artificial intelligence (AI). It has been referred to as "the most powerful company in the world" by the BBC, and is one of the world's most valuable brands. Google's parent company Alphabet Inc. has been described as a Big Tech company.

Google was founded on September 4, 1998, by American computer scientists Larry Page and Sergey Brin. Together, they own about 14% of its publicly listed shares and control 56% of its stockholder voting power through super-voting stock. The company went public via an initial public offering (IPO) in 2004. In 2015, Google was reorganized as a wholly owned subsidiary of Alphabet Inc. Google is Alphabet's largest subsidiary and is a holding company for Alphabet's internet properties and interests. Sundar Pichai was appointed CEO of Google on October 24, 2015, replacing Larry Page, who became the CEO of Alphabet. On December 3, 2019, Pichai also became the CEO of Alphabet.

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Big Tech in the context of Apple Inc.

Apple Inc. is an American multinational technology company headquartered in Cupertino, California, in Silicon Valley, best known for its consumer electronics, software and online services. Founded in 1976 as Apple Computer Company by Steve Jobs, Steve Wozniak and Ronald Wayne, the company was incorporated by Jobs and Wozniak as Apple Computer, Inc. the following year. It was renamed to its current name in 2007 as the company had expanded its focus from computers to consumer electronics. Apple has been described as a Big Tech company.

The company was founded to market Wozniak's Apple I personal computer. Its successor, the Apple II, became one of the first successful mass-produced microcomputers. Apple introduced the Lisa in 1983 and the Macintosh in 1984 as some of the first computers to use a graphical user interface and a mouse. By 1985, internal conflicts led to Jobs leaving the company to form NeXT and Wozniak withdrawing to other ventures; John Sculley served as CEO for over a decade. In the 1990s, Apple lost considerable market share in the personal computer industry to the lower-priced Wintel duopoly of Intel-powered PC clones running Microsoft Windows, and neared bankruptcy by 1997. To overhaul its market strategy, it acquired NeXT, bringing Jobs back to the company. Under his leadership, Apple returned to profitability by introducing the iMac, iPod, iPhone, and iPad devices; creating the iTunes Store; launching the "Think different" advertising campaign; and opening the Apple Store retail chain. Jobs resigned in 2011 for health reasons, and died two months later; he was succeeded as CEO by Tim Cook.

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Big Tech in the context of Microsoft

Microsoft Corporation is an American multinational technology conglomerate headquartered in Redmond, Washington. Founded in 1975, the company became influential in the rise of personal computers through software like Windows, and has since expanded to Internet services, cloud computing, artificial intelligence, video gaming, and other fields. Often described as a Big Tech company, Microsoft is the largest software company by revenue, one of the most valuable public companies, and one of the most valuable brands globally.

Microsoft was founded by Bill Gates and Paul Allen to market BASIC interpreters for the Altair 8800. It rose to dominate the personal computer operating system market with MS-DOS in the mid-1980s, followed by Windows. During the 41 years from 1980 to 2021 Microsoft released 9 versions of MS-DOS with a median frequency of 2 years, and 13 versions of Windows with a median frequency of 3 years. The company's 1986 initial public offering (IPO) and subsequent rise in its share price created three billionaires and an estimated 12,000 millionaires among Microsoft employees. Since the 1990s, it has increasingly diversified from the operating system market. Steve Ballmer replaced Gates as CEO in 2000. He oversaw the then-largest of Microsoft's corporate acquisitions in Skype Technologies in 2011, an increased focus on hardware that led to its first in-house PC line, the Surface, in 2012, and the formation of Microsoft Mobile through Nokia. Since Satya Nadella took over as CEO in 2014, the company has changed focus towards cloud computing, as well as its acquisition of LinkedIn for $26.2 billion in 2016. Under Nadella's direction, the company has expanded its video gaming business to support the Xbox brand, establishing the Microsoft Gaming division in 2022 and the acquisition of Activision Blizzard for $68.7 billion in 2023.

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Big Tech in the context of Amazon (company)

Amazon.com, Inc., doing business as Amazon, is an American multinational technology company engaged in e-commerce, cloud computing, online advertising, digital streaming, and artificial intelligence. Founded in 1994 by Jeff Bezos in Bellevue, Washington, the company originally started as an online marketplace for books, but gradually expanded its offerings to include a wide range of product categories, referred to as "The Everything Store". Amazon has been described as a Big Tech company.

The company has multiple subsidiaries, including Amazon Web Services (or AWS), providing cloud computing; Zoox, a self-driving car division; Kuiper Systems, a satellite Internet provider; and Amazon Lab126, a computer hardware R&D provider. Other subsidiaries include Ring, Twitch, IMDb, and Whole Foods Market. Its acquisition of Whole Foods in August 2017 for US$13.4 billion substantially increased its market share and presence as a physical retailer. Amazon also distributes a variety of downloadable and streaming content through its Amazon Prime Video, MGM+, Amazon Music, Twitch, Audible and Wondery units. It publishes books through its publishing arm, Amazon Publishing, produces and distributes film and television content through Amazon MGM Studios, including the Metro-Goldwyn-Mayer studio it acquired in March 2022, and owns Brilliance Audio and Audible, which produce and distribute audiobooks, respectively. Amazon also produces consumer electronics—most notably, Kindle e-readers, Echo devices, Fire tablets, and Fire TVs.

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Big Tech in the context of Meta Platforms

Meta Platforms, Inc. (DBA Meta) is an American multinational technology company headquartered in Menlo Park, California. Meta owns and operates several prominent social media platforms and communication services, including Facebook, Instagram, WhatsApp, Messenger and Threads. The company also operates an advertising network for its own sites and third parties; as of 2023, advertising accounted for 97.8 percent of its total revenue. Meta has been described as a Big Tech company.

The company was originally established in 2004 as TheFacebook, Inc., and was renamed Facebook, Inc. in 2005. In 2021, it rebranded as Meta Platforms, Inc. to reflect a strategic shift toward developing the metaverse—an interconnected digital ecosystem spanning virtual and augmented reality technologies.

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Big Tech in the context of Technology company

A technology company (or tech company) is a company that focuses primarily on the manufacturing, support, research and development of—most commonly computing, telecommunication and consumer electronics–based—technology-intensive products and services, which include businesses relating to digital electronics, software, optics, new energy, and Internet-related services such as cloud storage and e-commerce services. Big Tech refers to the 6 largest companies, both in the United States and globally, symbolized by the metonym 'Silicon Valley', where 4 of them are based.
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Big Tech in the context of Alphabet Inc.

Alphabet Inc. is an American multinational technology conglomerate holding company headquartered in Mountain View, California. Alphabet is the world's third-largest technology company by revenue, after Amazon and Apple, the largest technology company by profit, and one of the world's most valuable companies. It was created through a restructuring of Google on October 2, 2015, and became the parent holding company of Google and several former Google subsidiaries. Alphabet is listed on the large-cap section of the Nasdaq under the ticker symbols GOOGL and GOOG; both classes of stock are components of major stock market indices such as the S&P 500 and Nasdaq-100. Alphabet has been described as a Big Tech company.

The establishment of Alphabet Inc. was prompted by a desire to make the core Google business "cleaner and more accountable" while allowing greater autonomy to group companies that operate in businesses other than Internet services. Founders Larry Page and Sergey Brin announced their resignation from their executive posts in December 2019, with the CEO role to be filled by Sundar Pichai, who is also the CEO of Google. Page and Brin remain employees, board members, and controlling shareholders of Alphabet Inc.

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Big Tech in the context of Megacorporation

Megacorporations are a form of corporate entity differentiated by their global scale of activities and broad scope of influence, which exceed even those of a multinational corporation (MNC). They are often characterised by monopolistic control over multiple markets—and sometimes even trade in general—and the exercising of quasi-governmental powers, either via control of the government (such as through a private militia or extensive corruption) or through the governing of their own sovereign territory.

Although megacorporations are most frequently a trope of science fiction (particularly the sub-genre of cyberpunk), historical examples have been proposed, including the Dutch East India Company, the (English and later British) East India Company and the Hudson's Bay Company. The term has also been applied to the members of Big Tech, such as Alphabet Inc. (Google), Facebook, and Amazon.

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Big Tech in the context of Nvidia

Nvidia Corporation (/ɛnˈvɪdiə/ en-VID-ee-ə) is an American technology company headquartered in Santa Clara, California. Founded in 1993 by Jensen Huang, Chris Malachowsky, and Curtis Priem, it develops graphics processing units (GPUs), systems on chips (SoCs), and application programming interfaces (APIs) for data science, high-performance computing, and mobile and automotive applications. Nvidia has been described as a Big Tech company.

Originally focused on GPUs for video gaming, Nvidia broadened their use into other markets, including artificial intelligence (AI), professional visualization, and supercomputing. The company's product lines include GeForce GPUs for gaming and creative workloads, and professional GPUs for edge computing, scientific research, and industrial applications. As of the first quarter of 2025, Nvidia held a 92% share of the discrete desktop and laptop GPU market.

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Big Tech in the context of Broadcom

Broadcom Inc. is an American multinational designer, developer, manufacturer, and global supplier of a wide range of semiconductor and infrastructure software products. Broadcom's product offerings serve the data center, networking, software, broadband, wireless, storage, and industrial markets. As of 2025—amid the AI boomBroadcom is one of the largest companies globally, and could be considered part of the Big Tech group and the Magnificent Seven, replacing Tesla.

In December 2024, Broadcom became the 12th company to surpass a $1 trillion market cap, and as of September 2025, it remains the most recent company to reach that milestone. As of 2025, some 58% of Broadcom's revenue came from its semiconductor-based products and 42% from its infrastructure software products and services.

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