Tracker (politics) in the context of Macaca (term)


Tracker (politics) in the context of Macaca (term)

⭐ Core Definition: Tracker (politics)

A tracker is a person who surveils and records political candidates. While usually passive, they occasionally shout questions. Trackers are employed by rival campaigns, particularly in important races, to follow opponents in the hope of catching them in a gaffe, an inconsistency, or an embarrassing moment, as a part of opposition research. Trackers typically are low-level employees in a campaign, often 20-somethings in their first job after college.

The term first entered popular culture in the 2006 George Allen incident when a tracker recorded the incumbent Virginia senator using a racial slur, which contributed to his failure to win re-election. But trackers were being used in 2002 when Phil Press, one of the earliest ones, followed Pennsylvania gubernatorial candidate Ed Rendell and videotaped him falling asleep during an African-American Chamber of Commerce event. While embarrassed by a story of his napping on the front page of a Pennsylvania newspaper, during Rendell's 2006 re-election bid, the campaign hired Press to train a team of trackers to follow Rendell's opponent.

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Tracker (politics) in the context of Opposition research

In politics, opposition research (also called oppo research) is the practice of collecting information on a political opponent or other adversary that can be used to discredit or otherwise weaken them. The information can include biographical, legal, criminal, medical, educational, or financial history or activities, as well as prior media coverage, or the voting record of a politician. Opposition research can also entail using trackers to follow an individual and record their activities or political speeches.

The research is usually conducted in the time period between announcement of intent to run and the actual election; however political parties maintain long-term databases that can cover several decades. The practice is both a tactical maneuver and a cost-saving measure. The term is frequently used to refer not just to the collection of information but also how it is utilized, as a component of negative campaigning.

View the full Wikipedia page for Opposition research
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