Mass audience in the context of "News"

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⭐ Core Definition: Mass audience

Mass media refers to the forms of media that reach large audiences via mass communication. It includes broadcast media, digital media, print media, social media, streaming media, advertising, and events.

Mass media encompasses news, advocacy, entertainment, and public service announcements, and intersects with the study of marketing, propaganda, public relations, political communication, journalism, art, drama, computing, and technology. The influence of mass media on individuals and groups has also been analysed from the standpoint of anthropology, economics, history, law, philosophy, psychology, and sociology.

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Mass audience in the context of Literary fiction

Literary fiction—also called serious fiction, high literature, artistic literature, or sometimes just literature, encompasses fiction that is more character-driven than plot-driven, examines the human condition, or is considered serious art by critics. These labels are typically used in contrast to genre fiction, which refers to books that fit into established categories of the book trade and place more value on entertainment and appealing to a mass audience. Literary fiction can also be called non-genre fiction and is often considered to have more artistic merit than popular genre fiction.

Some categories of literary fiction, such as historical fiction, magic realism, autobiographical novels, and encyclopedic novels, are frequently called genres without being considered genre fiction. Some authors are seen as writing literary equivalents or precursors to established genres while still maintaining the division between commercial and literary fiction. Examples include the literary romance of Jane Austen and the speculative fiction of Margaret Atwood. Some critics and genre authors have argued for even greater overlap between literary and commercial fiction, noting that major literary figures have used elements of popular genres—such as science fiction, crime fiction, and romance—to create works of literature. The slipstream genre is sometimes described as falling between the genre fiction and non-genre fiction.

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