Llanelli in the context of Llanelli Borough Council

A fricative is a consonant produced by forcing air through a narrow channel made by placing two articulators close together. These may be the lower lip against the upper teeth, in the case of [f]; the back of the tongue against the soft palate in the case of German [x] (the final consonant of Bach); or the side of the tongue against the molars, in the case of Welsh [ɬ] (appearing twice in the name Llanelli). This turbulent airflow is called frication.

A particular subset of fricatives are the sibilants. When forming a sibilant, one still is forcing air through a narrow channel, but in addition, the tongue is curled lengthwise to direct the air over the edge of the teeth. English [s], [z], [ʃ], and [ʒ] are examples of sibilants.

Robert Jenkins (fl. 1730s – c. 1740s) was a Welsh master mariner from Llanelli, famous as the protagonist of the "Jenkins's ear" incident, which became a contributory cause of the War of Jenkins' Ear between the Kingdom of Great Britain and the Kingdom of Spain in 1739.

Returning home from a trading voyage in the West Indies in command of the smuggling brig Rebecca in April 1731, Jenkins' ship was stopped and boarded by the Spanish guarda-costa or privateer La Isabela on suspicion of smuggling. According to some accounts, her commander, Juan de León Fandiño, had Jenkins bound to a mast, then sliced off his left ear with his sword and allegedly told him to say to his King "the same will happen to him (the king) if caught doing the same". Another account, in the Pennsylvania Gazette for 7 October 1731, attributes the assault to the Spanish lieutenant Dorce, who "took hold of his left Ear, and with his Cutlass slit it down; and then another of the Spaniards took hold of it and tore it off, but gave him the Piece of his Ear again, bidding him carry it to his Majesty King George".

Carmarthenshire (/kərˈmɑːrðənʃər, -ʃɪər/ kər-MAR-dhən-shər, -⁠sheer; Welsh: Sir Gaerfyrddin [ˈsiːr ɡaːɨrˈvərðɪn] or informally Sir Gâr) is a county in the south-west of Wales. The three largest towns are Llanelli, Carmarthen and Ammanford. Carmarthen is the county town and administrative centre. The county is known as the "Garden of Wales" and is also home to the National Botanic Garden of Wales.

Carmarthenshire has been inhabited since prehistoric times. The county town was founded by the Romans, and the region was part of the Kingdom of Deheubarth in the High Middle Ages. After invasion by the Normans in the 12th and 13th centuries it was subjugated, along with other parts of Wales, by Edward I of England. There was further unrest in the early 15th century, when the Welsh rebelled under Owain Glyndŵr, and during the English Civil War.

Saint Elli was a 6th-century Welsh saint, or possibly two saints. Llanelli in Carmarthenshire and Llanelly in Monmouthshire are both named after Elli.

There are traditions about a male saint Elli and a female saint Elli, and there are depictions of a male and of a female saint.