Like button in the context of News website

Instagram is an American photo and short-form video sharing social networking service owned by Meta Platforms. It allows users to upload media that can be edited with filters, be organized by hashtags, and be associated with a location via geographical tagging. Posts can be shared publicly or with preapproved followers. Users can browse other users' content by tags and locations, view trending content, like photos, and follow other users to add their content to a personal feed. A Meta-operated image-centric social media platform, it is available on iOS, Android, Windows 10, and the web. Users can take photos and edit them using built-in filters and other tools, then share them on other social media platforms like Facebook. It supports 33 languages including English, Hindi, Spanish, French, Japanese, and Korean.

Instagram was originally distinguished by allowing content to be framed only in a square (1:1) aspect ratio of 640 pixels to match the display width of the iPhone at the time. In 2015, this restriction was eased with an increase to 1080 pixels. It also added messaging features, the ability to include multiple images or videos in a single post, and a Stories feature—similar to its main competitor, Snapchat, which allowed users to post their content to a sequential feed, with each post accessible to others for 24 hours. As of January 2019, Stories was used by 500 million people daily.

X, formerly known as Twitter, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, images, and videos in short posts (commonly and unofficially known as "tweets") and like other users' content. The platform also includes direct messaging, video and audio calling, bookmarks, lists, communities, Grok chatbot integration, job search, and a social audio feature (X Spaces). Users can vote on context added by approved users using the Community Notes feature.

The platform, then called twttr, was created in March 2006 by Jack Dorsey, Noah Glass, Biz Stone, and Evan Williams, and was launched in July of that year; it was renamed Twitter some months later. Twitter grew quickly; by 2012 more than 100 million users produced 340 million daily tweets. Twitter, Inc., was based in San Francisco, California, and had more than 25 offices around the world. A signature characteristic of the service initially was that posts were required to be brief. Posts were initially limited to 140 characters, which was changed to 280 characters in 2017. The limitation was removed for subscribed accounts in 2023. 10% of users produce over 80% of tweets. In 2020, it was estimated that approximately 48 million accounts (15% of all accounts) were run by internet bots rather than humans.