Hotel Zone (Cancún) in the context of "Cancún"

A resort town, resort city or resort destination is an urban area where tourism or vacationing is the primary component of the local culture and economy. A typical resort town has one or more actual resorts in the surrounding area. Sometimes the term resort town is used simply for a locale popular among tourists. One task force in British Columbia used the definition of an incorporated or unincorporated contiguous area where the ratio of transient rooms, measured in bed units, is greater than 60% of the permanent population.

Generally, tourism is the main export in a resort town economy, with most residents of the area working in the tourism or resort industry. Shops and luxury boutiques selling locally themed souvenirs, motels, and unique restaurants often proliferate the downtown areas of a resort town.

Tourism holds considerable significance as a pivotal industry within Mexico's economic landscape. Beginning in the 1960s, it has been vigorously endorsed by the Mexican government, often heralded as "an industry without smokestacks," signifying its non-polluting and economically beneficial nature.

Mexico has consistently ranked among the world's most frequented nations, as documented by the World Tourism Organization. Second only to the United States in the Americas, Mexico's status as a premier tourist destination is underscored by its standing as the sixth-most visited country globally for tourism activities, as of 2017. The country boasts a noteworthy array of UNESCO World Heritage Sites, encompassing ancient ruins, colonial cities, and natural reserves, alongside a plethora of modern public and private architectural marvels.