An atmospheric theatre is a type of movie palace design which was popular in the late 1920s. Atmospheric theatres were designed and decorated to evoke the feeling of a particular time and place for patrons, through the use of projectors, architectural elements and ornamentation that evoked a sense of being outdoors. This was intended to make the patron a more active participant in the setting.
The most successful promoter of the style was John Eberson. He credited the Hoblitzelle Majestic Theatre (Houston, 1923, since demolished) as the first. Before the end of the 1920s he designed around 100 atmospheric theatres in the U.S. and a few other countries, personally selecting the furnishings and art objects. His most notable surviving theatres in the United States include the Tampa Theatre (1926), Palace Theatre (1928), Majestic Theatre (1929), Paramount Theatre (1929), and the Loew's Theatre (1929). Remaining international examples include The Civic Theatre (1929, Auckland, New Zealand), The Forum (1929, Melbourne, Australia), as well as two theatres completed in Sydney, Australia, the Capitol Theatre (1928) and State Theatre (1929) (both designed by Henry Eli White with assistance from Eberson), and Le Grand Rex, (1932, Paris, France) which was designed by architect Auguste Bluysen with assistance from Eberson.
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