Da'wa in the context of Abd Allah ibn Maymun al-Qaddah

The Fatimid dynasty (Arabic: الفاطميون, romanized: al-Fāṭimiyyūn) was an Arab dynasty that ruled the Fatimid Caliphate, between 909 and 1171 CE. Descended from Fatima and Ali, and adhering to Isma'ili Shi'ism, they held the Isma'ili imamate, and were regarded as the rightful leaders of the Muslim community. The line of Nizari Isma'ili imams, represented today by the Aga Khans, claims descent from a branch of the Fatimids. The Alavi Bohras, predominantly based in Vadodara, also claim descent from the Fatimids.

The Fatimid dynasty emerged as the leaders of the clandestine early Isma'ili missionary movement (da'wa) in the ninth century CE, ostensibly acting on behalf of a hidden imam, implied at the time to be Muhammad ibn Isma'il. The Isma'ili da'wa spread widely across the Islamic world, then ruled by the Abbasid Caliphate. In 899, the future first Fatimid caliph, Abdallah, proclaimed himself to be the expected imam, causing a rift in the Isma'ili da'wa as the Qarmatians, who did not recognize his imamate, split off. In the meantime, Isma'ili agents had managed to conquer large parts of Yemen and Ifriqiya, as well as launch uprisings in Syria and Iraq. Fleeing Abbasid persecution to Ifriqiya, Abdallah proclaimed himself openly and established the Fatimid Caliphate in 909. From there, the Fatimid imam–caliphs extended their rule over most of the Maghreb as well as Sicily, before conquering Egypt in 969. Founding Cairo as their new capital, for the next two centuries, the Fatimids would be based in Egypt and identified with the country. At their height, the Fatimids claimed control or suzerainty over much of North Africa, Sicily, Egypt, the Levant, the Hejaz, Yemen, and Multan.

Abū Muḥammad ʿAbd Allāh ibn al-Ḥusayn (Arabic: أبو محمد عبد الله بن الحسين; 31 July 874 – 4 March 934), better known by his regnal name al-Mahdī biʾllāh (Arabic: المهدي بالله, "The Rightly Guided by God"), was the founder of the Isma'ili Fatimid Caliphate, the only major Shi'a caliphate in Islamic history, and the eleventh Imam of the Isma'ili branch of Shi'ism.

He was born as Saʿīd ibn al-Ḥusayn (سعيد بن الحسين) in Askar Mukram to a family that led the secret Isma'ili missionary network (da'wa), propagating on behalf of the hidden imam, Muhammad ibn Isma'il, who would return as the prophesied Islamic messiah (mahdi). Orphaned at a young age, he moved to Salamiya, the family's base of operations, where he was adopted by his uncle. In the mid-890s Sa'id succeeded to the leadership of the expanding da'wa, which had expanded and gained adherents across the then Muslim world. However, his claims of not merely being a trustee of the hidden imam, but of him and his ancestors holding the imamate itself, led in 899 to a schism in the Isma'ili movement: those who did not recognise his claims split off to become the Qarmatians. The schism was followed by uprisings of pro-Isma'ili Bedouin in Syria in 902–903, launched without his consent by over-eager supporters, who aimed to force him to come forward as the mahdi. The Bedouin uprising was suppressed by the Abbasids, but drew the attention of the Abbasid Caliphate's authorities to him, forcing him to abandon Salamiya, and flee first to Ramla, then Fustat in Egypt, and finally Sijilmasa in what is now Morocco. There he remained, living as a merchant, until one of his missionaries, Abu Abdallah al-Shi'i, at the head of the Kutama Berbers overthrew the Aghlabid dynasty of Ifriqiya in 909.

Ja'far ibn Mansur al-Yaman (Arabic: جعفر بن منصور اليمن) was an Isma'ili missionary (dāʿī) and theological writer of the 10th century. Originally born and raised in Yemen, where his father Ibn Hawshab had established the Isma'ili daʿwa in the late 9th century, he fled the country to the court of the Fatimid caliphs in Ifriqiya, where he remained until his death. He composed poems in praise of the Fatimids' victory over the uprising of Abu Yazid, a biography of his father, and authored or compiled a number of important theological treatises.