Aston Martin in the context of "Mercedes-Benz Group"

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⭐ Core Definition: Aston Martin

Aston Martin Lagonda Global Holdings PLC (/ˈæstən/) is a British manufacturer of luxury sports cars and grand tourers. Its predecessor was founded in 1913 by Lionel Martin and Robert Bamford. Headed from 1947 by David Brown, it became associated with expensive grand touring cars in the 1950s and 1960s, and with the fictional character James Bond following his use of a DB5 model in the 1964 film Goldfinger. Their grand tourers and sports cars are regarded as a British cultural icon.

Aston Martin has held a royal warrant as purveyor of motorcars to Charles III (as Prince of Wales and later as King) since 1982, and has over 160 car dealerships in 53 countries, making it a global automobile brand. The company is traded on the London Stock Exchange and is a constituent of the FTSE 250 Index. In 2003 it received the Queen's Award for Enterprise for outstanding contribution to international trade. The company has survived seven bankruptcies throughout its history.

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Aston Martin in the context of Automotive industry in the United Kingdom

The automotive industry in the United Kingdom is now best known for premium and sports car marques including: Aston Martin, McLaren, Bentley, Rolls-Royce, Jaguar, Land Rover, Mini and Lotus. Specialised sports car companies include: Ariel, BAC, Morgan, Caterham, AC Cars, Gordan Murray, TVR, Noble, Radical, Ginetta, Ultima Sports, Westfield, Lister, Arash and David Brown. Volume British car brands with a major presence in the UK include: MG Cars, Mini and Vauxhall. British commercial vehicle brands active in the UK include Alexander Dennis, Dennis Eagle, IBC Vehicles, Leyland Trucks, TEVVA and the London Electric Vehicle Company.

In 2018 the UK automotive manufacturing sector had a turnover of £82 billion, generated £18.6 billion in value to the UK economy and produced around 1.5 million passenger vehicles and 85,000 commercial vehicles. In that year around 168,000 people were directly employed in automotive manufacturing in the UK, with a further 823,000 people employed in automotive supply, retail and servicing.

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Aston Martin in the context of Daimler AG

Mercedes-Benz Group AG (formerly Daimler-Benz, DaimlerChrysler, and Daimler) is a German multinational automotive company headquartered in Stuttgart, Baden-Württemberg, Germany. It is one of the world's leading car manufacturers. Daimler-Benz was formed with the merger of Benz & Cie., the world's oldest car company, and Daimler Motoren Gesellschaft in 1926. The company was renamed DaimlerChrysler upon the acquisition of the American automobile manufacturer, Chrysler Corporation in 1998, it was renamed to Daimler upon the divestment of Chrysler in 2007. In 2021, Daimler was the second-largest German automaker and the sixth-largest worldwide by production. In February 2022, Daimler was renamed Mercedes-Benz Group as part of a transaction that spun-off its commercial vehicle segment as an independent company, Daimler Truck.

The Mercedes-Benz Group's marques are Mercedes-Benz for cars and vans (including Mercedes-AMG and Mercedes-Maybach). It has shares in other vehicle manufacturers such as Daimler Truck, BAIC Motor and Aston Martin. Since 2019, Smart left Daimler AG and became a 50/50 joint venture with Geely.

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